An Article About Active Ingredients In Tanning Lotions.

As Aroga’s customers well know, one of the big advantages of tanning lotions from Devoted Creations and Ed Hardy Tanning is their high amount of active ingredients.

The fact that those lotions are made on the base of Aloe Vera (for DC) and coconut-milk (for EHT), gives them an advantage already from start. However, also if comparing the amount of other skin- and tan- care ingredients, you will find at least double the amount in lotions from Devoted Creations and Ed Hardy Tanning than from most other competitors in the same, or even higher, price range.

 Here is the article about Active Ingredients in Tanning Lotions

Active ingredients in tanning lotions need not be a topic of magical information and hard to pronounce, let alone understand, ingredients. A common misconception is that buying the most expensive lotions is the same as buying the cheaper version. The fact is the price of lotions for use while tanning in a solarium, is based on three cost factors:

• Marketing and Branding
• Design, Ingredients, and Manufacturing
• Distribution

True quality is based off of the design, ingredients, and manufacturing. As a rule of thumb, the more expensive lotions for indoor tanning are, the better they are. To get the best active ingredients are going to cost more, but the results your customers see will speak volumes. Focus on the best ingredients, put thought and time into marketing the line among your customers, and you’ll find an acceptable return to justify a slightly more pricey solarium lotion line.

When reviewing active ingredients in tanning lotions, there are some little known secrets:

The first ingredients listed are the most used within the lotion, and ingredients descend from most to least present. Water or aqua is usually listed first. If this is the case, about 50% of the bottle you’re holding is probably water. The cheaper the lotion, the more the water. Some formulas are up to 80% water. So you’re basically getting a bottle of water instead of true indoor tanning lotions. Most lotions have very few active ingredients. The percentage if rarely above 15% and usually below 5%. The cheaper the lotion, the fewer active ingredients you will find.

Now that you are armed with this vital information about active ingredients in tanning lotions, how do you choose a truly good lotion and not a bottle of water? Natural ingredients are the answer. A lotion based on Aloe-Vera is the best. Aloe-Vera is Mother Nature’s best moisturizer. Aloe promotes healthy skin and good skin care, which result in a tan of better color and longevity.

As a salon owner, you probably already have a line of indoor tanning lotions that your customers swear by. Why change up? If the line you’re current buying is mostly made of water, your customers aren’t going to see a difference until you switch them over to an Aloe-based lotion. Customers who tan in the solarium trust you to have the best product waiting for them because you have all of the “insider knowledge.”

As we said earlier, a little marketing surrounding new line for tanning in the solarium is the small push your customers will need to try it out. You don’t have to concentrate on explaining all of the ins and outs of active ingredients in tanning lotions to them. Instead, hit on the importance of “natural.” Everyone wants a natural tan from indoor tanning lotions because they want people to think they’ve been basking in rays, not the solarium.

By seeking an Aloe-based lotion you’ll narrow the indoor tanning lotions to choose from, which will make your choice easier. It is vital to choose a natural lotion from a reliable manufacturer with experience and reputation to back them up. You want the best ingredients that are environmentally friendly and not tested on animals. You also want a manufacturer sporting a wide line of lotions so your customers have choices.

Knowing the secrets of active ingredients in tanning lotions is one of the best areas of knowledge you can build. Choosing a natural lotion that promotes natural tanning and excellent skin care will lead to a solid customer base and increase your salon profits.

This article about ingredients in tanning lotions is written by Goran Olsson a.k.a. TheTanningGuru.

Goran is dedicated to provide true and honest information about his passion – the healthy benefits from regular and moderate tanning, outdoors as well as in a solarium.

He considers the use of high quality tanning lotions as an essential part of a skin-care regime aimed at keeping your skin younger-looking and fresh also while tanning regularly for Vitamin D.

Tapping into his university education as chemical engineer, he can give advice about tanninglotioningredients that goes deeper than what you can read on the bottles.